Brock Bowers & NOBULL – The Perfect Pair
Even though tight ends aren’t typically given much attention leading up to drafts, Georgia tight end Brock Bowers is serving as an exception.
He is currently one of the most popular players in the 2024 draft class, and with 26 career receiving touchdowns, 175 catches, and 2,538 yards, it is not a shock that he is so well-liked.
Because of stats like these, Bowers has captured the attention of several companies for Name, Image, and Likeness (NIL) deals. These include NOBULL, ZOA Energy, which is Dwayne “The Rock” Johnson’s personal energy drink brand, Fanatics, Dick’s Sporting Goods, Met-Rx, Associated Credit Union, and Elliott International.
Why Bowers is a perfect fit for NOBULL
NOBULL is a footwear and apparel brand popular among college football that emphasizes working hard and training. So, it’s not a surprise that it is one of Bowers’ most prominent deals. He and the brand recently each posted videos highlighting each other.
“My mindset is just to try and outwork the person next to me and get the most you can out of it,” Bowers says in NOBULL’s post on Instagram. “Hopefully things will work out and if they don’t, you just know you gave your best every single day.”
The caption also included information about Bowers and how he has trained to become a predicted first-round pick.
“Bowers has been called one of the greatest tight ends in college football history. It’s rare that a TE is drafted among the top Prospects, but with Bowers projected to go in the first round there’s certainly a chance.”
“Brock has earned that chance because his dedication in the gym has paid off on the field. His determination, work ethic, and commitment to improve[ment] make him a perfect fit on #TeamNOBULL. He’s put in the training.”
Aside from promotions, Bowers also worked with the brand to create his own line of essentials on the brand’s website. These include various sneakers, t-shirts, shorts, and a hat.
Fans can shop for the tight ends’ essentials here.
Bowers’ relationship with NOBULL
The 21-year-old has been working with NOBULL for over a year now. He first signed with them in September of 2022. He then resigned a one-year extension with the apparel brand in March of last year.
In December, he visited the Athens Youth Development Initiative and brought presents for the kids to spread the holiday spirit.
While at the event, Bowers answered questions from the kids and took photos with them. He also made sure to throw a football around with some of the athletes.
Bowers says helping out with the children is important to him because he was a part of similar programs as a kid. He even credits these programs for much of his success.
He is predicted to be a first-round pick by popular sites like Sports Illustrated and CBS. The big question then isn’t necessarily when he will be picked, but by whom. Fans may see more of Bowers and NOBULL after he is chosen by an official NFL team.
Victoria Jonach is an aspiring writer and media analyst fascinated by what kinds of activities players participate in off the football field. Growing up in New Jersey, she is a New York Giants fan and attends Rutgers University, pursuing a career in Journalism and Media Studies. She writes for FirstRoundMock.com covering anticipated draft picks and their acts of volunteerism, entrepreneurship, and other interests that shape these individuals.
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